With the rapid development of Internet technology, the electronic game industry has gradually become an important driving force for economic growth. Among them, the "box-drawing culture" has become an emerging phenomenon that is highly sought after by players. However, behind this mechanism are a series of psychological principles and moral issues that need to be paid attention to and valued.

"Box-drawing culture" is a mechanism for obtaining random rewards by purchasing virtual or physical boxes, similar to gambling. This open and probabilistic game mechanism has attracted a large number of players and brought fun and surprises. However, the reward mechanism is often underestimated, causing many players to unconsciously spend a lot of money and energy to buy boxes in order to pursue the next reward. This situation may cause players to fall into the trap of "sunk cost" and waste a lot of property. At the same time, the box-drawing culture also involves moral and ethical issues such as minors participating in gambling-like experiences.
In order to ensure the sustainable development of the "box culture", game companies need to take corresponding regulatory measures to protect the rights and interests of consumers. First, game companies should strictly control the access and participation of minors in online games to protect the healthy growth of minors. At the same time, game companies should also assume more social responsibilities, make the game itself a positive education for minors, and eliminate bad practices. Secondly, game companies should strengthen self-regulation and constantly explore how to maintain the integrity and fairness of the market while maintaining market competitiveness. Only in this way can we ensure that the game industry can develop healthily and sustainably in the future.

In addition to the reward mechanism, the box culture also meets the players' needs for a sense of accomplishment. Players feel satisfied and accomplished by getting the items they want by unboxing. This mechanism is similar to the achievement system commonly used in game design, but it is more challenging and uncertain. The box culture maintains the expectations and motivation of players, and also increases the user participation and return rate of the game.However, the "box culture" also raises a series of moral and ethical issues, such as minors participating in gambling-like experiences. Game developers have the responsibility to take measures to control the access and participation of minors in online games. At the same time, the game itself should become a positive education for minors and assume more social responsibilities. If a game product brings bad habits to players, it will seriously affect the development of the industry and may cause players to be dissatisfied with and question the game company. Therefore, game companies should strengthen self-regulation and constantly explore how to maintain the integrity and fairness of the market while maintaining market competitiveness.

In general, the box-drawing culture is an emerging game model, and the growing user base has also brought more opportunities for its development. However, more moral and ethical considerations are also needed to ensure that the consumption interests of players will not be harmed. Game companies should pay full attention to the needs and habits of future society and consumers, so that the game industry can develop healthily and sustainably in the future.